My mates and I are seated in Bay 58. We sing religiously every home game. Unforunately nobody has taken up with us so far. Scarves are up and we sing loudly.Hopefully this season a few more people will join us. However we won't be stopping if they don't
Once we get to a critical mass it will take off. We need to stick with it and one by one they will join in.
Initiatives suggested above certainly can't hurt. Printing off the words, showing them on the screen, giving it it's own air time all will build momentum.