Newcastle Jets Announce New Balance as Official Apparel Partner
The Newcastle Jets are proud to announce a new multi-year partnership with global sportswear leader New Balance, who will become the Club’s official apparel partner across all A-League and Academy teams, effective 1 July 2025.
This exciting three-year deal will see New Balance supply all on-field playing kits, training wear, and off-field apparel for both the men’s and women’s A-League teams, as well as the entire Newcastle Jets Academy.
Newcastle Jets CEO Tain Drinkwater said that the partnership marks a new era for the Club
”Everyone at the Jets is incredibly excited to welcome New Balance in a joint venture with Belgravia Sports Apparel (BSA) into the Jets family. Our organisations are both committed to ensuring our players, staff, members, and fans have world class apparel. New Balance are renowned for partnering with world class football Clubs and we are pleased to align with such an iconic sporting brand.
The Newcastle Jets and New Balance share a combined goal of success on and off the field and we couldn’t be more thrilled to partner for the next three seasons”.
New Balance, an independent brand since 1906, is renowned for empowering individuals through sport and craftsmanship, fostering positive change in communities around the world.
The brand brings a fresh energy to the Jets, with custom-designed kits and apparel to be unveiled ahead of the 2025/26 A-League season. The new partnership also introduces a new leisure wear line which will be available for all Members and fans. This partnership also underscores New Balance’s growing presence in the A-League and Australian Football, reinforcing its global reputation as a brand that supports athletes at all levels.
New Balance Australia Regional General Manager, Dean Howard said:
“At New Balance, our job is to aid athletes in their pursuit of excellent, whether that means helping professional athletes win medals, or propelling the community to live a healthy and active lifestyle”.
“In partnership with Belgravia, we are proud to partner with the Jets and look forward to seeing the partnership come to life over the next three years” he finished.
BSA is the Australasian elite teamwear partner of New Balance, supplying both supporter and performance products for a broad range of professional and amateur sporting organisations across Australia and New Zealand.
This partnership will not only showcase the players in high-performance gear but will also introduce exclusive retail and membership ranges available through the Jets Shop. Jets
Members can also look forward to a host of exclusive benefits to enhance their Jets experience.
Fans can expect to see the first range of New Balance x Newcastle Jets apparel in a few weeks’ time as the Club prepares for its Australia Cup campaign, with plenty more exciting updates and drops flowing through into the lead up to the 2025/26 A-League season.